together with our ss14 arrivals for GEOFFREY B. SMALL in store here in shanghai, we are offering a sneak preview into the collection, as well as a detailed explanation of his work by the man himself.

in this article are exclusive excerpts of the GEOFFREY B. SMALL seasonal story-book, tailor-made for each of his 11 worldwide retailers, one that he does for every collection, containing a wealth of images, stories and highly detailed descriptions of every single piece of garment delivered to the respective store, and also of the new styles and fabrics used this season.

every book is different depending on the store, just as is the case with the garments, and for the ss14 collection, out of 39 styles we received, 25 styles are a world exclusive to eth0s. we work very closely with geoffrey on every piece, to make sure that every detail is executed to the best that it can be. from choice of buttons, to lining patterns, to fabric and even the color of buttonhole threads are not overlooked.

we hope you will enjoy the story-book as much as we did.